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I believe honesty and integrity are some of the most important qualities a person can have.  It's not something that is optional in business or in personal life. Once someone has lost their integrity with another person, it's almost impossible to get it back. 


I strive to help you select the right products for you. I understand that shopping for tech can be frustrating and intimidating. There are thousands of brands and product lines to choose from.  I don’t want to sell you a product or push you in one direction or the other. My job is to help you think about what’s right for you. By giving you the information and telling you about my personal experience with each product, I hope you'll be able to make a better-educated buying decision.


As you’ve probably noticed by now, all of my reviews are offered to you for free. In order to make my business sustainable, I use affiliate marketing, which means when you make purchases through a lot of the external links on my site where I may earn a small referral fee (at no extra cost to you). I won't steer you to a website that charges a premium, more often I try to find the best priced & trusted merchants and retailers. Sometimes, I'll even put choice pages where you check out multiple retailers to see which one has the best deal for you. In the event that you return a purchase made through my links, oftentimes, I make nothing. Therefore, it is in my best interest to be thorough and helpful and to recommend only the best products that I genuinely think you will like. 


Some manufacturers & retailers will provide me with review units of their products. I will always verbally tell my viewers toward the beginning of the video if the product was proved by the manufacture or retailer. By providing these review units, they are not guaranteed a review or posting. If the product is terrible, I simply won't review it.  I don't want to waste your time. Upon request and manufacturers provided pre-paid postage, I will return the product to the company. Even with review units, I will provide my honest thoughts about the product. My thoughts and opinion of the product are my own, from my own experiences of using the product.  I do not consider these products a form of compensation nor do I allow them to influence my opinion of such products. In fact, when I'm done reviewing products I often store them away until I need to use again for comparison or another review.  I often purchase these products with my own money. I've spent tens of thousands of dollars buying products just to review them.


It takes a lot of time, effort, researching, testing, filming, editing, and responding to comments and emails. So I believe there is nothing wrong with being compensated as with any legit business, but I also believe there is a fine line between honestly reviewing/featuring products and a bias promotion. Creators and viewers/readers can not separate the two even if they say they can.  Once a sponsorship comes into play, a content creator can never have an unbiased review/feature on that brand or product.  Therefore I will never take a sponsorship on brands/products I review/feature.  (Once a sponsor, always a sponsor, even on future unsponsored  videos from the same brand)  However, I do allow brands (that I personally use and believe in) to run a sponsored ad inside another production video, but that sponsor will never have a dedicated video on their products on my channel.*  To me that is unethical!

* I have done a two sponsored videos on my channel back in the early days, as I was trying to figure out how all this worked. Those sponsored video on the same product that I was featuring made made me sick to my stomach as I knew it wasn't right and I vailed to never do it again.  

Thank you for reading my ethical statement as I believe it very important that I'm upfront with you and I earn your trust.  If you have any questions though, please contact me.  



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